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Small Business Marketing Strategy

Your small business marketing strategy should guide your marketing and communications tactics. A solid strategy helps leaders make decisions on how and where to spend marketing resources. And it provides the foundation for sharing key messages in a consistent manner that supports brand objectives.


  • Identification of goals

  • Value proposition/key messaging

  • Target audience/customer profile

  • Review of industry competitors to understand market differentiators

  • Marketing strategy report with key findings, implementation plan and suggested tactics and timelines

Investment: $1,800