The PIP Project - Richmond Virginia Graphic Design and Website Development
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The PIP Project.

pip (noun): a small fruit seed

Red Orange Studio is a tech-savvy creative agency that packs a punch when it comes to brand creation, graphic design and marketing solutions. We know businesses and non-profit organizations need a brand that makes a splash in the marketplace – and produces results as well. So we create unique web and print media that is both visually captivating and strategically effective.


The PIP Project is our outreach initiative. The vision is “People Inspiring People.” We’ve established the PIP project to provide opportunities to make a positive impact in our community and influence others to do the same.


Each year, Red Orange Studio inspires others by donating our services to one non-profit through our PIP Award. The award recipient will be selected based on defined criteria, such as alignment with our core values and need for marketing or branding services.  Please encourage your favorite non-profit to apply!

This video was created 3 years ago by the studio’s founder, Susie Fife. It was selected as one of the top three videos for a national award through NAWBO. According to the theme “No Small Thing,” Susie briefly shares about the people who inspired her the most as a creative entrepreneur. This video project is what ignited the spark to inspire others through an organized community outreach initiative called The PIP Project.


Annual Non-Profit Award Application

Each year, Red Orange Studio inspires others by donating our services to one non-profit through our PIP Award. Our goal is to create something that will truly make an impact for the awarded organization.

Non-Profit Award Application


The PIP Project is Red Orange Studio’s outreach initiative and each year we donate our services to one non-profit. Award recipient is selected based on criteria outlined in this application. It is our goal that the community served by the selected organization is truly impacted by our creative services. The scope of services is determined based on the non-profit organization’s needs and is limited to no more than $10,000 in value. Our hope is that the selected organization can truly take the finished project and run with it, utilizing it to help meet their organization’s goals.


Services provided may include: marketing strategy, logo design, web design (more than 6-7 pages), print collateral and content creation. Projects not included are video, naming, SEO, PR .


Applications must be submitted by March 29, 2019 via online form only.

Questions should be directed to

Important application information:


  • Applications will be accepted from March 5, 2019 – March 29, 2019.
  • A special Q&A session for interested applicants will be held on March 14th from 12pm-1pm via conference call. Please message for call details.
  • PIP award recipient will be notified via phone or email by April, 15 2019.
  • Services will be provided between June 2019 and August 2019.


Criteria for application:

  1. Organization must be a non-profit 501c3
  2. Must be aligned with at least one of the Red Orange Core Values:
    Great design solutions for everyone
    Strategic problem solving
    Detail-oriented precision
    Client-minded creation
    Real and transparent
    Humility in our approach
    Curiosity and education
    Good influence, Great impact
    Family first
  1. Nonprofit must be able to explain how the organization services under-resourced communities in Virginia.
  2. Must be willing to attend in-person meetings at Red Orange Studio in Richmond and willing to give time, attention and required assets needed to complete project.
  3. Must be willing to share news of The PIP Project with their audiences throughout the process and allow Red Orange Studio to share the completed PIP Project with our audiences. This includes social media mentions, web content, email marketing and similar communications.
Fields marked with an * are required

Applicant Information

Demonstration of Need



Agreement of Terms

2018 PIP Award Recipient

We are extremely thankful to all 25 non-profits that submitted an application in consideration for our 2018 PIP Project Award. The process to determine this year’s non-profit organization was very involved, but after careful consideration, the selected recipient for this year’s award is Safe Harbor Shelter.


Safe Harbor has earned the reputation as a top agency in the area through the provision of safe housing and service to survivors of sexual and domestic violence, and human trafficking for 18 years. Safe Harbor’s vision is to maintain and build upon this reputation through the continued administration of sustainable, impactful and innovative programs and services. Red Orange Studio is excited to partner with Safe Harbor to achieve the desired design, branding and strategy goals to further the impact they can make in our beloved Richmond region.


A heartfelt ‘thank you’ to all the organizations that submitted an application for consideration. We applaud you in the work you are doing to make a difference in the lives of others.

Congrats to our PIP Award recipient, Safe Harbor Shelter!

Read our blog about it!

For more information on The PIP Project and future award announcements, please sign up to stay informed below. If you’d like to only receive information on The PIP Project, please choose “

For direct inquiry about the PIP project, please email

We are excited to connect with you!